Huspy has ranked #40 on Forbes Middle East’s Fintech 50 list for 2026, recognising its work to connect real estate and financial services through technology. The milestone follows a period of growth, investment and international expansion for the homebuying platform founded in 2020.
- Huspy ranks #40 on Forbes Middle East’s Fintech 50 list for 2026.
- Forbes reports $7 billion in GMV and more than 18,000 customers served by Huspy in 2025.
- Huspy raised $59 million in Series B funding in July 2025, led by Balderton Capital.
- Huspy Signature brings the group’s homebuying ambition to luxury real estate across international markets.
For Huspy Signature, the recognition is part of a wider story: bringing trusted local expertise, exceptional properties and support with financing into a more connected purchase experience. It is an achievement worth celebrating, and a reminder of the work still ahead.
Why this recognition matters
Buying a home is both a personal decision and a financial commitment. The property itself is only one part of the process. Buyers also need to understand their financing options, assess documentation and coordinate with the professionals responsible for moving a transaction forward.
Huspy’s ambition is to make those stages work better together. Its inclusion in the Forbes Middle East Fintech 50 recognises a business operating at the intersection of property, technology and financial services, rather than treating each as a separate experience.
The distinction matters. Technology has value when it helps people make decisions with greater clarity and gives professionals better tools to support them. A more connected homebuying journey should serve both sides: the buyer making a major commitment and the agent or mortgage broker helping bring it to completion.
Forbes Middle East’s 2026 ranking provides external recognition of Huspy’s progress. It does not replace the responsibility to deliver an informed, attentive service on each individual transaction. That remains the practical measure of the platform’s ambition.
Recognised among the region’s fintech leaders
The Forbes Middle East’s Fintech 50 for 2026 features 50 companies from 10 countries. The UAE is the most represented market, with 15 companies, followed by Saudi Arabia with 13 and Egypt with 10.
Huspy appears at #40 and is marked as a new entrant on the list. Its inclusion places a homebuying business within a ranking that spans a broad range of financial technology activities, including payments, lending, investing and personal financing.
The ranking looks beyond a single measure of business performance. Forbes Middle East’s published methodology considers factors including:
- Transactions executed through digital channels in 2025.
- Active users and app downloads.
- The countries in which a company operates.
- Growth, expansion and examples of innovation.
- Impact on consumers and businesses.
- Venture capital funding and valuation.
These criteria explain why scale alone is not the whole story. The list considers how companies apply technology, how their businesses develop and what they contribute to the people and organisations using their services.
For Huspy, recognition in 2026 reflects the relationship between its technology platform and its expanding real estate and financing activities. The business brings together services that buyers need during the same journey, with professionals remaining central to the experience.
Source: Forbes Middle East, The Middle East’s Fintech 50, 2026 ranking and published methodology. Forbes states that company data was supplied by the businesses featured.
Building a more connected homebuying experience
Since its founding in 2020, Huspy has focused on simplifying one of life’s most important financial decisions. Its platform supports buying, selling, renting and financing homes, connecting technology with a network of real estate and mortgage professionals.
Homebuying involves decisions that are closely related but often handled at different stages. A buyer’s financing position affects the properties they can consider. The home they select affects the next steps in a transaction. The quality of information shared between professionals influences how clearly the buyer understands the process.
Huspy’s approach is to bring property services and mortgage support closer together. The aim is not simply to put existing processes online, but to build a more coherent experience around the customer’s needs.
That ambition also depends on the people using the platform. Agents need tools that support their work with buyers and sellers. Mortgage brokers need systems that help them manage financing enquiries and the information involved. Technology must work for those professionals, not create another layer between them and their clients.
For a buyer, the purpose is straightforward: clearer support across the stages of a purchase. The role of technology is to make coordination more effective while leaving room for the judgement, market knowledge and personal attention that property decisions require.
A track record of growth and investment
Forbes Middle East’s 2026 profile reports that Huspy facilitated $7 billion in gross merchandise value, or GMV, in 2025, serving more than 18,000 customers. These figures describe the scale of activity supported by the platform during that year.
GMV represents the value of the transactions facilitated. It is not the same as company revenue, and the distinction is important when reading the figures. The $7 billion measure speaks to the volume of business supported, while the customer figure gives a separate view of the people served.
The recognition also follows a significant funding milestone. In July 2025, Huspy secured $59 million in Series B funding led by Balderton Capital. Forbes’s profile reports that the round brought total equity and debt funding to $150 million at that stage.
The funding figures relate to that reported milestone, rather than a statement of the company’s current funding total. Together with the 2025 operating figures, they provide context for the growth that preceded Huspy’s inclusion in the 2026 list.
Investment and transaction activity are different parts of the same development story. Funding supports the capacity to build and expand; the activity facilitated through the platform shows how that business is being used. Neither removes the need to keep improving the customer experience as the organisation grows.
Expansion across real estate and financial services
Huspy’s international development has continued through new markets, acquisitions and investment in technology. Recent milestones extend both the property side of the business and the financial services that support it.
In September 2026, Huspy acquired Dubai-based luxury brokerage LuxuryX Agents. The acquisition sits alongside the launch of Huspy Signature, the group’s premium real estate brand dedicated to exceptional properties and elevated client experiences across international markets.
The group also acquired Italian credit company Integra Finance in September 2026. That transaction marked its entry into Italy and formed the first step in an announced plan to invest $86.5 million in the market.
The Italian investment is a stated expansion plan, not a disclosed purchase price for Integra Finance. Keeping those figures distinct gives a clearer account of the milestone and the ambition behind it.
These developments show the two sides of the wider strategy:
- Real estate expertise: extending the group’s work with properties, buyers, sellers and local professionals.
- Financial services: strengthening the support available around mortgages and other financing needs.
- Technology: providing the systems intended to connect those services and support the professionals delivering them.
Expansion is meaningful when it adds relevant expertise as well as geographic reach. Property markets have different purchase procedures, documentation requirements and financing conditions. A connected platform must respect those local differences rather than assume that one process applies everywhere.
What this means for Huspy Signature clients
Huspy Signature brings the group’s wider ambition into luxury real estate. Its focus is on exceptional homes, trusted local expertise and access to private or exclusive property opportunities where available, with support across the UAE and Spain.
For buyers considering a premium home, a strong service goes beyond presenting a property. It means understanding the location, the purchase process and how financing fits the decision. International buyers need that context just as much as buyers already based in the market.
The Forbes recognition belongs to Huspy, the wider homebuying platform. Huspy Signature is its luxury real estate brand; the ranking should not be presented as a separate award to the brand or to an individual property.
That distinction does not diminish its relevance. It places the brand within a group investing in the connection between property and finance, while preserving the specialised attention that luxury clients expect.
The practical commitment remains the same: help clients assess suitable homes and understand the next steps with informed professional support. Recognition is a milestone in that journey, not a substitute for it.
Technology at the centre of what comes next
Huspy’s next chapter is focused on building an AI-native homebuying platform: a platform designed around artificial intelligence as part of its underlying technology, rather than treating it only as an additional feature.
The ambition is to create meaningful value for customers, agents, mortgage brokers and partners. That includes simplifying mortgage processes and equipping real estate professionals with smarter digital tools to support their work.
The measure of that technology should be practical. Does it help professionals organise information more effectively? Does it improve the coordination of property and financing services? Does it support a clearer experience for the customer making the decision?
Those are the questions that connect product development to real estate service. New tools matter when they address the work that buyers and professionals actually need to complete, rather than adding complexity for its own sake.
Human expertise remains essential. Technology does not replace a local adviser’s understanding of a market, the need for appropriate legal checks or a lender’s assessment of an application. Huspy’s ambition is to support that work through better systems and a more connected approach.
The 2026 Forbes milestone recognises progress to date. The next challenge is to translate continued investment and development into useful improvements across the homebuying journey.
A milestone worth celebrating
Being named among Forbes Middle East’s Top 50 fintech companies is a proud moment for Huspy’s teams, customers, investors and partners. It reflects a business that has developed from its founding in 2020 into an international platform connecting property and finance.
Each stage of that development has depended on people: the customers choosing the platform, the professionals supporting their transactions and the teams building the services behind them. The ranking provides an opportunity to acknowledge that shared contribution.
At #40 on the 2026 list, Huspy has another significant milestone in its growth story. The ambition remains focused on what comes next: a more intelligent, connected and efficient way to find, finance and purchase a home.
FAQ
Where did Huspy rank on Forbes Middle East’s Fintech 50 in 2026?
Huspy ranked #40 on Forbes Middle East’s Fintech 50 list for 2026. Forbes marks Huspy as a new entrant on that year’s list.
What does the Forbes Middle East Fintech 50 recognise?
The Forbes Middle East Fintech 50 recognises companies applying technology to financial services. Its methodology considers transaction activity, users, geographic reach, growth, consumer and business impact, funding and valuation.
When was Huspy founded?
Huspy was founded in 2020. Its homebuying platform connects real estate services and financing through technology and a network of industry professionals.
How many customers did Huspy serve in 2025?
Forbes Middle East reports that Huspy served more than 18,000 customers in 2025. Its profile also reports $7 billion in gross merchandise value for that year; GMV is transaction value, not company revenue.
Who led Huspy’s $59 million Series B funding round?
Balderton Capital led Huspy’s $59 million Series B funding round in July 2025. Forbes reports that the round brought total equity and debt funding to $150 million at that stage.
How is Huspy Signature connected to Huspy?
Huspy Signature is Huspy’s premium real estate brand, focused on exceptional properties and elevated client experiences across international markets. The Forbes Middle East Fintech 50 ranking is awarded to Huspy, not separately to Huspy Signature.
The next chapter
The strongest way to understand this milestone is as recognition of progress, not the end of the journey. Huspy’s wider ambition is to connect property and financing more effectively, while Huspy Signature applies that perspective to the needs of luxury-property clients.
For anyone planning a purchase, the next step is still personal: identify the right destination, clarify your requirements and seek advice specific to the market. Speak with the Huspy Signature team about your property plans and the support relevant to your purchase.
